There is an urban legend that the bra was invented by a man named Otto Titzling "tit sling" who lost a lawsuit with Phillip de Bra "fill up the bra". Bras became more common and widely promoted over the course of the s, aided by the continuing trend towards lighter, shorter corsets that offered increasingly less bust support and containment. Her designs won a bronze medal at the Massachusetts Charitable Mechanics Association inat the Cotton Centennial Exposition in Atlanta in —5, and at the Columbian Exposition in Chicago in Susan M. Saleswomen played a key role, helping clients find the right garment, as did the changing role of women in society. Archived from the original on 5 March This invention more closely resembled the modern bra known today, and was a precursor to the underwire bra.
In view of its association with the love goddess, this type of garment probably had an erotic connotation because of its effect to accentuate the breast.
30 Outfits That’ll Inspire You to Ditch Your Bra for Good
In other projects Wikimedia Commons. Retrieved 4 February Home Home Home, current page.